ABOUT US

You want results. We build the behavior that gets you there.

Most organizations manage outputs - KPIs, deadlines. At LIFT Gedrag, we manage what drives them: behavior. That’s what turns results from lucky into repeatable.

Expert-led
Science-backed
Results-driven
VALUES

Principles driving everything we do at LIFT Gedrag

OWNERSHIP

Ownership over control

People improve what they own. So, we teach leaders to manage through context, not control - clear direction, and real room within it. Control feels safe. Ownership performs.

SAFETYs

Safety makes speed

No psychological safety, no feedback. No feedback, no learning. Teams that speak up, admit mistakes, and ask for help move faster than teams that just keep it polite.

LEADERSHIP

The leader is not the solution

The best leaders build teams that run without them. They facilitate, ask questions, and protect time for the tactical conversation - instead of being the bottleneck, everything waits for.

MEASUREMENT

If it matters, measure it

Everything gets measured except how people work together. We make behavior visible and measurable - including behavior behind your values. Not judgment-a mirror and a starting point.

TEAMs

Behavioural science backed by real management experience.

LIFT Gedrag combines behavioural science with sixteen years of hands-on management practice. We know the research on behaviour change, but also what it takes to make change work when priorities compete, pressure rises and old patterns return.

We work with boards, managers and teams in organisations in transition — helping them make behaviour visible, practise what needs to change and embed it in everyday work.s

About the name:

Leren in Fases van Transitie (LIFT)

Learning through phases of transition. Because when organisations move, behaviour has to move with them.

What a first conversation looks like

25 minutes, one situation, no pitchs

You bring one concrete situation. Together, we look at what’s happening, the underlying pattern, what behavior could move the needle, and one experiment to try. Continue on your own from there or come back for more - whatever you need.

Sven Vrind - Founder LIFT Gedrag

Sven Vrind

Founder with a background in psychology and behavioural science, and 16 years of leading people and organisations.